china youth marketing piece, “the breakdown of tribal borders” ::
Thursday, April 29th, 2010:: MEDIA Magazine (Asia) featured us (NeochaEDGE) in pretty good China-focused youth marketing piece. Link here for a hi-res / readable version. // AjS

:: MEDIA Magazine (Asia) featured us (NeochaEDGE) in pretty good China-focused youth marketing piece. Link here for a hi-res / readable version. // AjS

:: I was recently included in Media Magazine’s Faces to Watch feature – a look at “A Generation of Achievers” to keep an eye on in 2010 in Asia.
I’m honored and flattered to be included in such an illustrious group – frankly speaking though, I’m out of my league.
At any rate, check out the feature below if interested. To read a more legible version of it on Media’s website, link here. To download the full size PDF, link here. // AjS


:: a great presentation by Benjamin Joffe, CEO of Plus Eight Star, that looks at virtual worlds in Asia / around the world and offers trends / predictions. See slides 64 – 68 and 89 – 93 for information on virtual worlds in China. Slide 99 is particularly interesting: a straightforward breakdown of the many different business models employed by virtual world services. H/T Thomas Crampton // AjS