Posts Tagged ‘manifesto’

chats | kenneth tan ::

Sunday, April 19th, 2009

Kenneth Tan:: since 2007 Kenneth Tan has been the editor and main contributor to Shanghaiist.com, a popular English language blog focused on Shanghai. I caught up with Ken for a short chat about his new job at Gays.com, the “digital” gay scene in China, and his men’s lingerie shop MANifesto.com.cn. Follow Ken on Twitter at .

56minus1: I hear you are leaving your role at Shanghaiist.com what the hell are they going to do with out you?

Kenneth Tan: Haha. Yes, after two years of non-stop editing, it’s just time to move on to a new challenge. Shanghaiist is going to do fine without me. Elaine Chow, our new editor, who also writes for Gizmodo, has been doing one helluva kickass job. I will still be posting on Shanghaiist every now and then, just not daily like I used to.

56minus1: Do you want to contribute to 56minus1?

Kenneth Tan: Would love to but don’t think I can spare the time Adam! As it is, I can barely find time to write my own blog!

56minus1: I understand you have been working on a new site called Gays.com – what is your role there?

Kenneth Tan:  Yes I’ve been working on Gays.com for about one and a half years now. I help devise the overall strategy and direction of the network and also take care of marketing and corporate communications for the site.

56minus1: Tell us a little bit about Gays.com. Start with how you guys managed to secure get such a, uh, perfect URL?

Kenneth Tan: Our purchase of the domain name Gays.com in late 2006 for the price of USD 500,000 was one of the most talked about sales in the domain name industry for that year. It took us a while to decide what to do with the site, but eventually we chose to position Gays.com as the world’s first social network for the gay, lesbian, bisexual and transgender community for real people, real names, and real world connections. You see, prior to Gays.com, gay and lesbian social networks were either dating or hookup sites, and so for obvious reasons, the two communities never really got to mingle together online. We’re here to bridge the gap and build a social network that will include people from across the LGBT spectrum. We’re also here to challenge people to step out with their real names and identities, and not hide behind an online nickname like they’re used to. It’s about time the gay Internet landscape came out of the closet!

56minus1: Tell us more about the sites users and general demographics.

Kenneth Tan: Gays.com is currently shaping up to be a very international community. Our 60,000 members come from 145 countries across all six continents and represented among the top cities on the network are a good mix of North American, European and Asian cities. Shanghai and Beijing both figure among the top ten cities on the site, buoyed by a large and active gay expatriate community.

On the whole though, we expect most of our growth in the early phase to be driven by North America and Europe. In China as in many other parts of Asia, people prefer to hang out online anonymously. It will take some time before more gay Asians are willing to “come out” on the Internet in an authentic social environment. And let’s not forget the linguistic diversity across Asia. Taking all these considerations in mind, we think we’re actually doing pretty well in Asia. Later this year, we’ll be making our site available first in all the major European languages and then in the Asian languages, and I believe this will bring about a significant boost in traffic to the site.

56minus1: Besides the Web site, what else has Gays.com been working on?

Kenneth Tan: Our latest project — and one which we’re really proud of — is the IDAHO Challenge. IDAHO stands for the International Day Against Homophobia and Transphobia, a day observed on May 17 every year, which happens to coincide with the anniversary of our launch. This being our very first birthday, we decided to do something really ambitious and the result was this joint undertaking between Gays.com and the Paris-based IDAHO Committee, which has been instrumental in the new UN statement to decriminalize homosexuality, now signed by 67 countries around the world. The Challenge is simple — we want LGBT people from all around the world to get in front of their video camera, and tell us their name, where they come from and how proud they are to be gay, lesbian, bisexual or transgender, like in the video you see below:


Take up the IDAHO Challenge from Gays.com on Vimeo.

56minus1: Tell us about the “digital gay” (or Gay 2.0) scene in China?

Kenneth Tan: Most people find it hard to believe when I tell them that China has a thriving online gay scene. There is a plethora of gay portals, online forums, mailing lists, chatrooms, QQ groups available today and it is through the Internet that I’ve witnessed firsthand how gay Chinese people are organizing themselves into sports clubs, language exchange groups, arts groups, and so on. Gay life has flourished all across China in just the last few years and this is no doubt all thanks to the Internet. The Web has facilitated the coming out of a whole new generation of young gay men and women, from the cities to the villages.

I happen to be acquainted with a few of these masterminds behind some of the bigger gay Chinese portals and I will tell you for one that these guys experience little to no harrassment from the powers that be. Most of them manage to fly under the radar by actively self-censoring their sites to make sure they are free of pornographic content.

Some important blogs to watch if you’re interested in following LGBT developments in China would be those of Li Yinhe (a sociologist, sexologist and activist who has submitted proposals to legalise gay marriage to the CPPCC three times), Cheng Qingsong (film critic and script writer), and QAF Beijing (soon QueerComrades.com), China’s first and longest running queer Webcast which will be introducing its third season soon.

56minus1: How is your men’s lingerie business doing?

Kenneth Tan: MANifesto continues to serve its customers online and through our two stores in Shanghai (located in Shanghai Studio) and Beijing (right next to the Forbidden City). We remain very proud of the fact today that we pretty much pioneered the category of designer men’s underwear and swimwear targeted at the gay and metrosexual crowd in China. Within a year of our launch, counterfeits of our designs started appearing all over Taobao and to be frank it’s been a pain in the you-know-where dealing with them, but that’s the risk that any entrepreneur has to take on when he or she decides to do business in China. My dream is still to some day be able to develop our own inhouse label but that looks like it will have to take a back seat for now due to my other commitments!

56minus1: Thanks Ken.

// AjS